We work with B2B products, traffic-driven teams and investors who need structured execution, reliable partnerships and sustainable revenue growth in complex markets.
Our focus is on B2B sales, market entry, affiliate ecosystems and investment-related advisory — supported by strong industry access and a results-driven approach.
Real strategy for UNREAL markets
LY Group is a service partner for B2B products and investors in iGaming, Web3 and fintech.
10+
Years of Experience
15+
Countries Reached
400M+
Venture Partners
Missing partnerships,
Built
Affiliate Program,
Built
Silent investors,
Activated
Missed growth,
Recovered
Igaming Market entry,
Strategized
Core USPs
Who We Are
LY Group is led by Yana Levkovich and operates as a structured service team combining execution and senior-level expertise.
B2B sales and partner acquisition are handled by a dedicated execution team of experienced sales managers, while strategy, affiliate ecosystem consulting and investment-related advisory are led by senior specialists with deep industry background.
Our clients
Leaddeus.io
Tailored Services
Built for Web3 and iGaming operators who want more
What it is
A structured B2B sales service for iGaming products focused on client acquisition, partnerships and market access.
We help iGaming tools and platforms reach operators, networks and decision-makers through direct outreach and relationship-driven sales — without heavy marketing spend.
What’s included
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Sales strategy and target audience definition
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Buyer personas and decision-maker mapping
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Sales materials (presentations, demos, short videos)
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Outreach via LinkedIn, Telegram and email
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Dedicated sales manager for execution
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Qualified lead generation and meeting setup
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What it is
Strategic and operational consulting for affiliate networks and affiliate-driven businesses across all verticals.
We help improve affiliate program performance by identifying where value is created and how revenue can be scaled sustainably.
What’s included
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Affiliate program structure and positioning
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Commission models (CPA, RevShare, Hybrid)
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Traffic, GEO and partner analysis
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Revenue optimization strategy
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Affiliate acquisition and retention logic
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What it is
A full market entry service for B2B iGaming products combining positioning, sales strategy, marketing and PR.
Designed for products entering iGaming or expanding into new markets.
What’s included
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Market and competitor analysis
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Product positioning and differentiation
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Go-to-market strategy
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B2B sales setup and execution framework
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Marketing and PR activations
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Conference-driven presence with commercial intent
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What it is
Advisory support for investors looking at iGaming and traffic-driven B2B products.
We help investors understand the market, assess opportunities and connect with relevant projects.
What’s included
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Market and trend insights
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Dealflow sourcing and qualification
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Product and revenue model assessment
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Strategic fit analysis
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Selected introductions
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What it is
A dedicated service for iGaming startups looking for their first clients and early-stage investments.
We work with selected startups on a commission-based model and support them from preparation to market access and investor exposure.
What’s included
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Pitch deck and presentation creation
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Product positioning and narrative
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Preparation for investor pitches and industry events
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Access to LY Group’s investor network
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Warm introductions to 500+ investors across iGaming, Web3 and fintech
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Support with first client acquisition
Key focus
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First commercial traction
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Investor readiness
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Strategic introductions
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Peter
Head of Brand, iGaming
LY Group helped us hire three senior affiliate managers who became key players on our team for years. Yana has an exclusive network of C-level and senior talent that’s unmatched.
Alex
CEO, Haqq.Network
As COO, Yana turned chaos into structure and helped us cut operational costs by 47% within a few months. That level of execution is rare.
Daniel
Web3 Strategist, Apecoin
Mohamed has been the best tokenomics expert I’ve worked with. Clear, strategic, and no fluff. There’s simply no one better in the field.
Who We’ve Helped
We work with VCs, Web3 startups, payment providers, and iGaming operators looking to scale — discreetly and effectively.
